Funnels - Roxanne Oates Consulting

Can Facebook Video Ads Convert My Target Audience to Customers?

It’s kind of an open secret that Facebook video ads perform better than static ads. When someone is in the market for a new business, they can go on Facebook and they’ll be served with ads of different types. Video ads will naturally be the most engaging. They chance upon your ad and they’re impressed…

3 Reasons Why Facebook Video Ads Should be in Your Lead Gen Strat

During off days, I like to scroll through Facebook and check out the competition. Their Facebook video ads can be compelling and interesting, and sometimes I’m almost tempted to click on their CTA button to see where their ads lead me. That’s the beauty of Facebook video ads: they grab your attention almost immediately as…

Create Enticing Landing Pages with the Above-the-Fold Concept

When you’re on different types of landing pages, what are the things that catch your eye? Is it the headline or subheadline that convinces you to click the CTA button, or is it the story within the text? Whatever reason you have, have you noticed that most of the elements mentioned appear just before you…

Why Use Above-the-Fold in Your Landing Pages

When you’re thinking of ideas of how to create landing pages. It can become frustrating without a clear idea of how you want it to look like. This is where the above-the-fold concept comes in, and you can see why it will help you build better landing pages that your audience will notice and be…

Above-the-Fold: A Perfect Idea for Landing Pages

When creating landing pages, you need to keep your audience in mind. And when you think about them, you want to make sure that you grab their attention before they scroll down. All of the main elements of landing pages should be visible at the top half of the page and it should be enticing…

Stories Matter in Landing Pages

Did you know that an average person’s attention span only lasts until eight seconds? Within these moments, it gives a person all they need to know about you before trusting you to solve their problems. This is especially true in online marketing, particularly in your landing page. This happens whenever I go shopping… well, before…

Should You Invest in a Funnel Builder Now?

Getting customers to like your product or service takes time, and more often than not, you have to build on the relationship. That’s why a sales funnel exists: it helps you “scoop” up leads and as the end of the funnel narrows, you’ve got dedicated customers who will purchase your products or use your service.…

Category: Funnels