Behind the Tools: Anatomy of an Action button

What is the first step which will help you get closer to your clients? The action button! In this episode of “Behind the tools, I’m going to show you the different actions you can have with the submit button and how easily you can update your ClickFunnels.

“Behind the tools” is about answering common questions I mostly get in different forms. These are the questions many of you faced repetitively while upgrading your businesses.

We’ve discussed how to create a discount code in the first episode (something which you can’t do manually in ClickFunnels), and we learned an easy way to execute that. If you want to catch up on it, here’s the link. In the next episode, we took a step further and decided how to set the flow of automation through Keap, learn one more time here.

And, today we are going to explore different actions you can do with the submit button. It is a crucial aspect of building a funnel. A lot of you have asked me how I set up the action flow. So, let’s get started!

The action button is where you put your “call to action” for your services. If you are setting up a campaign for your Freebie or just asking your visitors to sign up for your newsletter, “Call to action” is the most important button on your webpage. So it matters, it matters a lot!

According to an Unbounce study, “More than 90% of visitors who read your headline also read your CTA copy.” Your action button is the first thing your visitor will scan. So, ask your copywriter to use “action” words for it!

More importantly, make the button bigger and clearly visible (you may have to carefully consider the font and the shape of the button). Also, do not underestimate the color of your action button!

Are you done with this part? Great job!

Now, let’s jump to the next stage- using it effectively in your funnel.

In this short video, I am going to help you explore different action elements ClickFunnels provide and how you can use them effectively. I have personally loved this feature because it’s easy to use and gives me a lot of choices for my submit button.

The goal is to make the entire process easy for your prospect. And the easier it for them, the more they are willing to know about your services. The keyword is easy!!

Don’t miss out on this video if you want to implement smooth funnels to keep your potential client hook!

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